Margo OS is your marketing operating system.
Say you’re planning an ambitious new skyscraper.
You have the vision. You have the bricks, beams, and other b-words.
But you don’t have the BLUEPRINT or the builders... yet.
Margo gives you the plan and people you need to make your marketing goals a reality.
Margo's marketing operating system, Margo OS, is designed to grow with you — and starts wherever you are.
You have the vision. You have the bricks, beams, and other b-words.
But you don’t have the BLUEPRINT or the builders... yet.
Margo gives you the plan and people you need to make your marketing goals a reality.
Margo's marketing operating system, Margo OS, is designed to grow with you — and starts wherever you are.
Margo OS helps your business manage marketing programs based on your unique growth goals,
whether you are starting with an idea or scaling up growth. You can connect and collaborate with experienced, vetted marketers in the Marketplace to support your business goals.
whether you are starting with an idea or scaling up growth. You can connect and collaborate with experienced, vetted marketers in the Marketplace to support your business goals.
Marketing Architecture
Know what makes up your brand (hint: it's not just your logo and color palette) and have it easily referenced for whatever marketing you're working on — or for whoever is working on your marketing.
Easily, invite teammates and Marketplace Marketers to collaborate in your Margo OS.
Easily, invite teammates and Marketplace Marketers to collaborate in your Margo OS.
• Company details and high-level marketing goals
• Brand Guide — For easily sharing colors, typography, etc with collaborators
• Audience Overview & Ideal Customer Profiles (ICP)
• Product positioning and messaging
• Market & competitor analysis
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Growth Plan
Have a clear plan customized to your marketing and business goals that you can update at a click of a button based on the realities of business ownership.
• Choose from template strategies or build your own
• Filter tactics based on time to impact, costs, and resources needed
• Focus your efforts based on your current challenges
• Easily add Templates from Marketplace Resources to use in your growth plan
Analytics & Reporting
You have a plan. Marketing is happening, but is it working? Margo helps you understand what's working and what's not, giving you a clear view of your marketing budget, the ROI of marketing activities, and how your business, audience, and products are performing.
• Monthly, quarterly, and annual program reporting
• Budget and Return-on-Investment (ROI) analysis (coming soon)
• Analytics segmented by channel (coming soon)
• Financial analytics aligned to marketing KPIs at each stage (coming soon)
• Integrated channel analytics with alerts (coming soon)
Marketer Marketplace
Sometimes, you've Googled your heart out, and it's time to bring in the marketing experts to bring your idea to life (or find a great idea for you).
• Experienced marketers who 'get' the needs of small businesses
• Use Marketer-developed resources like templates and copy swipe files
• Hire marketers for one-time or ongoing project support
• Easily manage invoicing and billing as you scale your team up or down
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